SensoryOps

01 · About

A physics-informed AI for the alcohol industry.

The thesis

SensoryOps was started on the observation that the alcohol industry already has the data, the sensors, and the PLC stacks – but lacks a layer that turns shelf-level taste signals into chemical setpoints a production line can actually run against.

The closest comparables – Gastrograph AI on the consumer side, PhysicsX on the physics-informed-AI side – solve half the problem each. SensoryOps sits at the intersection: a physics-constrained predictive layer that takes a flavour target as input, simulates what this specific vessel will produce, and pushes the optimised setpoints to the line.

The technical bet is that physics-informed neural networks, trained on this vessel's geometry and this grain bill's enzyme profile, generalise past any point the on-line sensors have seen – because the physics constraints hold. Validation across a 60-minute mash shows 1.27% L² error on sugar concentration; you can see the chart on the home page.

02 · Team

Four founders. 2026.

SensoryOps is a founding team of four. The product, engineering, and proof-of-concept surfaced on this site – the PINN, the dashboard, and the deployed web experience – were built by Paul Reynolds (CTO).

  1. 01

    Tejas Rathod

    CEO

  2. 02

    Paul Reynolds

    CTO

  3. 03

    Anushka Sutreja

    COO

  4. 04

    Saranya Roy

    CMO

03 · Where we are

Pilot pre-launch.

Status

v1.0 of the PINN is validated and frozen. Pricing is fixed at £50,000 integration plus £120,000 / year SaaS per production line. The next milestone is a pilot wire-in on a single production line at a mass-market alcohol manufacturer.

The deployed surface, the PINN training scripts, and the dashboard are all live. The business plan and financial model sit in the coursework PDFs.